Guides

Asset management companies in India: AMC list

The AMCs, the portfolio managers and wealth firms around them, and a list with contact details.

By · Published · 5 min read

The AMC list in India, and where to find it

An asset management company (AMC) runs the schemes of a mutual fund. In India each mutual fund is set up as a trust and registered with SEBI under its mutual fund regulations, and the AMC is the company that manages the money. There are only a few dozen fund houses, so the official list is short and easy to get:

  • SEBI's registered intermediaries include the mutual funds, with registration numbers and addresses.
  • AMFI, the Association of Mutual Funds in India, counts every fund house as a member. Its website lists them with contact details and publishes the daily NAV of every scheme.
  • AMFI's distributor search lets you check a mutual fund distributor by ARN, the AMFI Registration Number every distributor must hold.

Most people who search for an AMC list want more than the fund houses, because the business around them is far larger:

  • Portfolio managers (PMS), registered with SEBI under its portfolio managers regulations, who run a separate portfolio for each client;
  • AIF managers, running private equity, credit and long-short funds (our PE and VC firms guide covers them);
  • wealth management firms, from the wealth desks of banks to independent firms, many of them distributors, advisers or both;
  • mutual fund distributors, individuals and firms with an ARN, who must pass the NISM Series V-A exam, alongside banks, brokers and online platforms that also distribute;
  • SEBI-registered investment advisers, who charge clients a fee for advice instead of earning commission.

Most fund houses have their head office in Mumbai, with branches and investor service centres in other cities. Wealth firms and distributors are spread much wider, down to small towns.

Our asset management and fund managers list

Our Asset Management Companies & Fund Managers list holds 1,573 asset managers, fund managers and their offices in 66 cities. 79% have a mobile number, 74% an email address and 70% the name of a contact person. The largest groups are in Mumbai, Delhi, Bengaluru, Kolkata and Ahmedabad.

The Wealth Management Firms list adds 1,575 contacts, 88% with a mobile number. The Mutual Fund Distributors list adds 1,710 contacts, 98% with a mobile number. Every list page shows 60 real rows, so you can see which fields are filled before you pay. People and offices change, so check a few contacts before a large campaign.

By state

Fund managers, wealth firms and distributors

Who sells to AMCs and wealth firms

  • Distribution. Fund houses are themselves big buyers of distributor contacts, because distributors sell their schemes, especially in the towns beyond the top 30 cities, which the industry calls B-30.
  • Technology: fund accounting and order management systems, investor apps and websites, CRM for relationship managers, and back-office software for distributors that reads the registrars' transaction feeds.
  • Data and research: market data, ratings and research, and index providers.
  • Compliance: work under SEBI's cyber security framework, audits, KYC through the KYC registration agencies, and call recording.
  • Marketing: investor awareness campaigns, content and video agencies, events for distributors, and printers and gift suppliers.
  • Training: NISM exam coaching for distributors and staff, and financial planning courses for wealth managers.
  • Product makers who sell through distributors: insurers, PMS and AIF managers, and bond platforms that want a distributor's client base.
  • Office services: fit-outs, printing, courier and record storage for branches and investor service centres, and for distributors' own small offices.

How to approach fund houses and distributors

  1. Fund houses buy centrally. Technology, marketing and compliance decisions sit at the head office with the CTO, the head of marketing or the compliance officer. Branch managers buy little, but they know which distributors bring business in their city.
  2. Distributors buy for themselves. Most are small: one person, or a family firm with a few staff. Call the owner in the late morning or after 4 pm, when they are less likely to be with clients.
  3. Open with their clients. For example: "Namaste, sir. I'm calling from a Surat company that makes back-office software for mutual fund distributors. It pulls your clients' transactions from the registrars every morning and sends each client a portfolio statement on WhatsApp. How do you prepare statements today?"
  4. Expect compliance questions. Fund houses, advisers and distributors handle investor data under SEBI's rules. Know where your data is stored and which audits you have passed.
  5. Follow up by email with a demo link. Our cold email templates help, and every call must follow the DND rules.

Broking and insurance overlap heavily with fund distribution, and many distributors sell all three. See our guides to stock brokers lists and insurance agents lists.

Questions people ask

Where can I see the full list of mutual fund houses?

AMFI's website lists every member fund house with its contact details, and SEBI's registered intermediaries show each mutual fund's registration. SEBI licenses new fund houses from time to time, so use the current list rather than an old article.

What is the difference between an AMC and a PMS?

An AMC pools money from many investors into mutual fund schemes that anyone can buy with a small amount. A portfolio manager runs a separate portfolio for each client, with a high minimum investment and fees agreed client by client. Both are registered with SEBI, and some AMCs run a PMS business as well.

What is an ARN?

The AMFI Registration Number. Anyone who sells mutual funds for commission needs one, after passing the NISM Series V-A exam, and must renew it from time to time. Employees of distributing firms also get an EUIN, so that each sale can be traced to the person who made it.

Does a wealth management firm need a licence?

It depends on what the firm does. Selling mutual funds for commission needs an ARN, giving advice for a fee needs SEBI registration as an investment adviser, managing money client by client needs PMS registration, and selling insurance needs registration with IRDAI. Many wealth firms hold several of these; some hold only an ARN. Ask which ones before you sign a partnership.

Can I buy a list of mutual fund investors?

No. Starleads sells business lists only: fund houses, fund managers, wealth firms and distributors. Investor records are held by the registrars and fund houses and are protected by law.

Find your list

Every list shows 60 real contacts and how many have a mobile number before you buy. From ₹499 a list, delivered in Excel.

Related guides

All guides